IT &Media

Challenge
The IT consulting and software development company Novatec needed a new brand identity in order to stand out from the competition in a very homogeneous market and to clearly communicate its strengths to the world.
Strategy
K’UP developed a new brand strategy for the IT consulting company Novatec based on new target customer profiles and thus ensured that the brand was consistently customer-centered. With "the perfect flow", a new brand promise was defined. This and the corporate design that was also developed, Novatec clearly stands out from the otherwise homogeneous competitive environment. In addition, K’UP developed a recruiting strategy with the goal of becoming attractive in the employee market for experienced employees in consulting, as well as a communication strategy, on the basis of which a new website was designed. The implementation of which was accompanied by an agency K’UP steering.
Agile ways of working are supported by a corporate culture that makes the customer part of one's team from the very beginning.
Get inspired
iLearn more about
Ultrapreneurship now
i can tell
you more
Strategy Studios in Berlin and Stuttgart.
Arrive, exchange, have fun.
It’s on us!